Forum Discussion
iPhone 15 Preorder Thread
Phone is arriving a bit later in the day.
After yet another purchase experience (which went smoothly) I’d like to mention something a bit different.
T Mobile is missing a marketing opportunity.
Many people, including me, love following the progress of the phone. That includes when it is preparing to ship, getting a tracking number (that usually shows on UPS first) and then the final two days where it is on the move.
Those who purchase from Apple get more info, as in they see their phone on the move in China, out of China, and to the US. People track the flights the devices the phones are on.
T Mobile used to do some fun things, but under the new CEO, seems that has dropped off. Marketing folks should be able to find a way to take this interest and use it to promote the brand. Follow your phone on T Mobile! Follow it from factory to your home.
Creating excitement for a brand is a damn good thing.
Trouble is, we saw no updates from Saturday until yesterday. Our phones were on the move, but T Mobile gave us nothing. And that is missed opportunity. Marketing peeps, get on it for next year.
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